附近上门

, a startup building a more intuitive workspace for sales teams, raised $13 million in a Series A round led by .听

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Co-founders and started the company after they previously built products for the sales space. The pair most recently co-founded , a startup focused on outbound sales.

鈥淚t鈥檚 a space we know well, it鈥檚 a problem we know well,鈥� Salehi said. 鈥淏ut a lot of folks, even us for years, overlooked the (account executive) experience. We sat down with a handful of sales teams and shadowed individual account executives.鈥�

Part of the problem is the disjointed way account executives tend to work, with their collaboration workspace consisting of Google docs, notes, spreadsheets, calendars and other tabs all separate from their customer relationship management system.听

Scratchpad can be installed as a Google Chrome plugin or as a web application. It connects to and provides an interface where sales professionals can keep all their notes, process workflows, spreadsheets and tasks.听

鈥淥ur view is that there鈥檚 an entire workspace layer that lives on top of the database, which is Salesforce, which can be really meaningful,鈥� Salehi said.

The company has thousands of weekly active users across hundreds of companies, according to Salehi, and the new funding will be used to make the product better and faster.听

Scratchpad currently has a team of 11 people and will likely double or triple its headcount by the end of the year, Salehi said.听

When Scratchpad was first rolling out its product, retention was the focus, Salehi said, because when account executives find a sales tool that works, they tend to stick with it.

That focus evidently paid off, according to partner .

鈥淚 think the thing I remembered the most about the initial call was that the retention numbers were incredible,鈥� Loughlin said.

Along with the new funding, Craft Ventures founder , who is also the founding COO of and co-founder of , will join Scratchpad鈥檚 board of directors.

The company last raised a $3 million seed round led by Accel. Scratchpad counts among its investors founder , founder , and , the VC firm co-founded by r, as well as other backers.

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