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FundGuard Comes Out of Stealth With $4M Seed Round

Predictive financial analytics startup emerged from stealth this week with a $4 million round of funding led by and .

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The company, which has offices in New York and Tel Aviv, Israel, describes itself as 鈥渁 next-generation cloud-based platform to manage investment funds across mutual funds, hedge funds, insurance, and pension assets.鈥 It also claims to be the 鈥渨orld鈥檚 first artificial intelligence powered cloud platform to bring investment funds technology out of the 鈥榙igital ice age.鈥欌

FundGuard said it plans to use the money to speed up development of its platform and product. It also will use the financing to hire in both the U.S. and Israel across its R&D and sales departments. The company currently has 11 employees. CEO and co-founder expects that number to nearly double over the next year.

鈥淭he investment funds industry today still runs on legacy technologies built decades ago and unable to support today鈥檚 trade volumes and business requirements,鈥 the company maintains in a press release. FundGuard believes its technology will fund managers to lower costs (better 鈥渙perational efficiency鈥 , attached to lower 鈥渢otal cost of ownership鈥) so they can better compete with low-fee funds.

Yogev noted that investment funds鈥 management fees have increasingly been under pressure due to the rise of ETFs and robo-advisors.

鈥淔idelity鈥檚 recent announcement of zero-fee funds shines the spotlight on operational efficiency,鈥 he wrote via email. 鈥淲e streamline efficiency through the use of AI and new workflow and collaboration tools.鈥

, principal at San Francisco-based Blumberg Capital, said his firm was impressed with FundGuard鈥檚 industry expertise and vision of leveraging AI to bring operating systems for investment funds into the future.

鈥淔undGuard will change how asset managers, custodian banks, and fund administrators get their jobs done by increasing productivity, transparency, and access to data,鈥 he said in written statement.

The company鈥檚 work seems to fit under a broader trend in finance towards lower costs. wants to kill equity trading fees, robo-advisors like want to supplant human-powered wealth management, and so forth. FundGuard is taking that trend in hand, but focusing its work on helping fund runners keep their own costs down.

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