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Scalefast Closes $22M Series B To Boost E-commerce Pathway For High-Growth Brands

Illustration of delivery boxes outside a door. [Li Anne Dias]

Digital commerce solution announced it raised a $22 million Series B round of funding Tuesday to help brands launch an e-store in as little as 15 days.

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The Los Angeles-based company鈥檚 mission is to improve agility and speed in the direct-to-consumer (DTC) world, which Scalefast鈥檚 founder and CMO said is known to be slow and expensive.

鈥淲e remove the headache from directing your own sales channel and help brands sell directly to their customers,鈥 he said in an interview.

, and led the new round of funding, with participation from existing investors , and . Including the Series B, Scalefast has since its inception in 2014, according to 附近上门 data. Its last fundraise was an three years ago.

In addition to the financing, , managing partner of Xplorer Capital, is joining Scalefast鈥檚 board. In a written statement, he said the company iwas executing on its mission to bring speed, flexibility and agility to enterprise e-commerce.

鈥淏y delivering the only comprehensive and flexible solution for brands looking to sell directly and scale globally in just a matter of weeks, Scalefast is leading the charge of challenging the status quo in DTC e-commerce and we couldn鈥檛 be more excited to be a part of it,鈥 he said.

Between the Series A and Series B, Schott said, the company accelerated its growth as product market fit became clearer. It attracted customers, such as , and , and saw 200 percent growth year over year, he added. The COVID-19 pandemic also brought in a number of inbound inquiries from brands that needed to establish an e-commerce channel when retail stores closed.

Many of the company鈥檚 high-growth brand clients aim to differentiate themselves as well as attract fans鈥攏ot just customers鈥攚ith exclusive products and offers, Schott said. Their challenge is competing for attention and money against indirect channels.

鈥淚f you are really a fan, it isn鈥檛 about the price but the value you get,鈥 Schott said. 鈥淲e believe e-commerce is a matter of survival for brands because when customers buy through Amazon or Walmart, they can鈥檛 get to know their customers or give VIP service.鈥

Given the increased demand, Scalefast plans to use the new funding to expand its team, footprint, awareness and product offering to further support existing and new customers.

The company has 130 employees right now and expects to double that amount in the next few years as it explores its geographical footprint, Schott said. The company is already established in Europe and North America, with offices in LA, Paris and Madrid, and is looking to Asia.

鈥淲ith increased demand for our solution, we want to be able to absorb projects coming in while covering existing clients,鈥 he said. 鈥淲ith this new funding, we can create a sales and marketing budget and really make some noise.鈥

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