附近上门

Conversational commerce platform secured a $15 million Series B to continue to help large enterprises use messaging apps, such as , to manage sales and customer service operations.

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, co-founded by 鈥檚 , led the round with participation from existing investor . With this new investment, San Francisco-based Yalochat has raised a total of $25 million since its inception in 2015, Javier Mata, founder and CEO, told 附近上门 News. This amount includes an in March 2019, according to 附近上门 data.

Saverin, co-founder and managing partner, said in a written statement that B Capital was 鈥渋mpressed鈥� with Yalochat鈥檚 team, products and growth trajectory.

鈥淐onversational commerce has become mission-critical to companies looking for new ways to engage with potential customers on their preferred messaging channels,鈥澛� he added. 鈥淭his is also B Capital鈥檚 first investment in the Latam region, and I am personally looking forward to helping them create new, meaningful connections between Latam, Asia and the US, where Yalochat can help companies bridge the gap between existing software solutions and the vast world of messaging apps.”

Yalochat manages the digital workflow for sales and customer service through mini applications that run on top of messaging apps, allowing customers to get what they want from businesses in a personalized way, Mata said.

鈥淲hen customers interact with large businesses, they often face clunky systems, and the experience of the end-user is not taken into account,鈥� he added. 鈥淲e have built a better way of interacting, where the end-user can use messaging.鈥�

ResearchandMarkets expects the to grow to $15.7 billion by 2024. The report said drivers for the growth are increased demand for AI-powered customer support services, omni-channel deployment, and reduced chatbot development costs.

Since raising its Series A last year, the company has been in growth mode, opening offices across Latin America, Brazil and India, as large enterprises roll out Yalochat鈥檚 services to their global offices. For example, Yalochat is helping in Brazil, where they sell to small businesses that had been doing much of its workflow with pen and paper or tablet, Mata said.

鈥淭hey had previously tried to get them to use a website or download an app and were successful,鈥� he added. 鈥淲e enabled them to use an app like , and iMessage to communicate with customers and drive sales.鈥�

Meanwhile, the company鈥檚 revenue has been growing five times year over year. Particularly during the COVID-19 pandemic, Yalochat鈥檚 platform has seen a tenfold increase in volume and a 650 percent increase of message volume, as companies connect digitally on WhatsApp, Mata said.

The company plans to expand its team and continue hiring around the world, including Europe, South Asia and soon into the U.S.

鈥淲e are definitely growing our product to build a true CRM and continue consolidating our markets,鈥� Mata added. 鈥淲e are leaders in Latam when it comes to conversational commerce and are on the path to becoming a top platform in India.鈥�

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